Prometheus 6

Well, we've seen the explanation of why the CBC Institute is teaming up with FOX.

According to a Roll Call story from April 2004, 17 members of the CBC, along with many members of the Congressional Hispanic Caucus, signed a letter to Nielsen's CEO suggesting its new system would be racially biased against minority-oriented shows -- many of them carried by News Corp.

They hired the Glover Park Group, and other lobbying and PR firms, to assemble the "coalition," something that later became grist for Nielsen's (successful) counter-attack.